B2B Marketing Analytics Essentials Workshop
Next Class:
2025-02-10 12:00:00
Join Us For MarDreamin’
Our Workshops Are On The Road
Get ready for two exciting days of sessions and an immersive workshop day, focused on all things marketing on the Salesforce platform!
Overview
LOCATION
DURATION
COST
This course will enable you to implement B2BMA, understand what comes out-of-the-box, and start to pave your path for what’s next for your analytics.
B2B Marketing Analytics is a CRM Analytics app that uses marketing and sales data that’s populated through your Salesforce connector. In this B2BMA training workshop, uncover all the possibilities B2BMA brings and how to bring the tool to life in your org.
You’ll learn how to show and understand the impact of your marketing and sales efforts with advanced marketing analytics and data-driven insights.
But where do we start? What comes out of the box, and how should we think about and approach this powerful tool?
This B2BMA training course is intended for: B2B Marketing Analytics users, junior data scientists, marketing analysts, Account Engagement admins, Salesforce admins, and marketing operations managers
Have questions first? Ping us at [email protected]
Course Info
- How to deploy B2B Marketing Analytics
- Overview of B2B Marketing Analytics terms
- Overview of out-of-the-box reports and dashboards
- Customizing standard reports in small but powerful ways
- You will need access to Salesforce (Developer or Trailhead Playground), Account Engagement, and B2B Marketing Analytics app to participate in the course
- Salesforce administrative access (or equivalent) is ideal
- Account Engagement administrative access (or higher) is ideal
- B2B Marketing Analytics access with manage CRM Analytics templated apps and Create B2B Marketing Analytics Apps permission sets is ideal
- A working camera and mic to participate through Zoom video chat
- Willingness to learn and participate
- 3-hour time commitment
- February 10, 2025
Stay Informed! Get Notified When Registration Opens
Excited to join us? We’re thrilled to have you! Simply fill out this form, and we’ll notify you as soon as registration opens. Don't miss your chance to secure a spot in the course.
Have questions first? Ping us at [email protected].
Sounds great! I’m in!
We can’t wait to see you there. All you need to do now is make sure you meet the course requirements and fill out this form.
Have questions first? Ping us at [email protected].
Let's move beyond the surface and uncover insights that drive real impact. Get ready to transition from reporting to strategic analysis – it's where the real magic happens."
Q&A Time: Getting started with workshop training
How much does this workshop cost?
Seats for this workshop start at $450 USD per seat unless otherwise stated on this page due to a special promotion.
What is the duration of this workshop?
Depending on student participation, this workshop normally runs for 3 hours.
Is there a prerequisite for taking this workshop?
All prerequisites for this workshop are listed in the prerequisite section of this page. It is expected that students will have their account to run training in.
Do you offer support outside of this workshop?
You can connect with your instructor regarding questions you may have during the workshop. If you or your team have further needs, please contact us for other support options.
Who can I contact if I have more questions about this workshop?
If you have any additional questions, please contact the Sercante training team at [email protected] or via our contact us form. We’ll be happy to help!
